Nutrition Company Epicurex Launches Cocozia as Non-GMO Project Verified
Cocozia will be the first Non-GMO Project Verified product that Epicurex offers, with many more to come
February 6, 2013 – Epicurex is proud to announce that the newest addition to its health drink lineup, Cocozia, has become Non-GMO Project Verified. Cocozia is an increasingly popular brand of coconut water that has the added benefits of being Kosher and 100% organic.
The Non-GMO Project offers North America’s only independent verification for non-GMO food and products. Non-GMO Project Verified products, like Cocozia, are produced in compliance with the Non-GMO Project Standard which includes rigorous best practices for GMO avoidance, including segregation and traceability to prevent contamination.
“We want Epicurex to be as much of a forward-thinking nutrition company as possible,” said Wade Nevill, VP of Marketing for Epicurex, LLC. “In this day and age, that means going beyond the organic label. We found a great partner in the Non-GMO Project, and we expect to continue the relationship with more of our health products in the future.”
GMOs, or “genetically modified organisms”, are plants or animals created through genetic engineering. This experimental technology merges DNA from different species, creating unstable combinations of plant, animal, bacterial and viral genes that cannot occur in nature or in traditional crossbreeding. GMO ingredients are increasingly likely to be in your food. In fact, more than 70% of conventional processed food contains GMOs.
Little has been done in the North American market to educate people on the potential health problems of GMO foods. This is in contrast to much of the European Union, which has gone to great lengths to restrict or ban GMO products from the marketplace. Companies like Epicurex are looking to change that for North America.
“People have a right to know what is in the beverage they are drinking,” said Mr. Nevill. “We moved to make Cocozia the most transparent it could be in terms of what went into it, and after having it verified by the Non-GMO Project, I am confident that we accomplished our objective.”
About Epicurex LLC
Epicurex LLC is a manufacturer and distributor of exotic beverages. The company focuses on bringing unique and original all-natural organic drinks to its Customers. The company’s mission is to provide only top grade products that taste great and contribute to a healthy lifestyle.
About the Non-GMO Project
The Non-GMO Project is a non-profit committed to preserving and building sources of non-GMO products, educating consumers, and providing verified non-GMO choices. It is the only third party verification labeling for non-GMO food and products in North America.