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Plan Now for Expo West 2013

Since the official launch of the Non-GMO Project at Natural Products Expo West in 2007, Non-GMO Project Verified has become an established long-term trend and core value of the natural and organic products industry. Whether you were an early adopter or are just coming on board, this year’s Expo will be full of opportunities to connect, educate and celebrate our collective effort to protect a non-GMO food supply and offer consumers an informed choice.

Throughout the show, find us at:
UNFI, booth #2336
Tree of Life, booth #2456

We warmly encourage you to attend the following non-GMO events:

BEFORE EXPO

[INVITE ONLY] Non-GMO Project Participant Webinar: Booth Staff Training
Wednesday 02/20/2013
11:00 – 12:00 am (Pacific)
This special educational webinar will help prepare your booth staff for Expo West. It will cover:

  • GMO 101
  • Key talking points
  • Answers to common questions
  • Inspiration and ideas for during the show and after

Click here to register (all Non-GMO Project Participating companies are welcome).

THURSDAY 03/07/2013

GMO Labeling: Current State & National Efforts; Lessons from Prop 37 hosted by Washington State GMO Labeling Initiatives
Thursday 03/7/2013
8:30 AM – 9:30 AM
Anaheim Marriot Ballroom 1 (Adjacent to Anaheim Convention Center)
(Exhibitor Presented Seminar hosted by Washington State GMP Labeling Initiatives)

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FRIDAY 03/8/2013

Managing the Non-GMO Message
Friday 03/8/2013 (New Hope Educational Session)
2 PM- 3:15 PM
Anaheim Marriot Ballroom 6 (Adjacent to Anaheim Convention Center)
SPEAKERS:
Megan Westgate – Executive Director, Non-GMO Project
Corrine Shindelar – CEO, Independent Natural Food Retailers Association (INFRA)

With mandatory GMO labeling efforts moving forward in more than 30 states and sales of Non-GMO Project Verified products at close to $3.5 million, managing the non-GMO message is more important than ever. In this session we will look at how retailers in California supported Prop 37 while simultaneously celebrating Non-GMO Month; discuss developments with I-522 in Washington state; and share strategies retailers can use to establish themselves as non-GMO leaders. We’ll also review key talking points and guidelines from the Non-GMO Communications Toolkit so that you can leave Expo feeling confident about the what and how of current non-GMO messaging.

Non-GMO Networking Reception
Co-hosted by INFRA and the Non-GMO Project
Friday 03/8/2013
5:00 – 6:00 PM
Room 213B (Anaheim Convention Center)
Join retailers, manufacturers and consumer advocates active in the non-GMO movement at an informal reception to talk about recent developments and strategize about next steps. Take a break from a long day on the show floor and enjoy some Non-GMO Project Verified snacks and beverages in the good company of others who are passionate about keeping GMOs out of natural and organic food and products.

SATURDAY 03/09/2013

[INVITE ONLY] Non-GMO Project Participant Session: Understanding the Non-GMO Project Livestock Standard
Saturday 03/9/2013
9:30 – 10:30 AM
Room 213B (Anaheim Convention Center)
A special education session for Non-GMO Project participating brands. This session will provide an orientation to the Non-GMO Project’s Livestock Standard.
Click here to register (all Non-GMO Project participating and prospective companies are welcome).
SPEAKERS:
Megan Westgate, Executive Director – Non-GMO Project

Organic Roots Party, Featuring Special Guest Daniel Bambaata Marley
A generous portion of the proceeds from this party will benefit the Non-GMO Project!
Saturday 03/9/2013
9:00 PM – 1:00 AM
Anaheim Plaza Hotel, 1700 South Harbor Blvd